Money is never simple. It is tied to complex emotions. It can lead to power, bring happiness or headaches. To understand a client’s current views about money means exploring their past experiences with money and even the experiences of their parents. It’s in the past where you will uncover what shapes a client’s attitudes and anxieties about their finances.
On this Elementality, Carl and David Hunter, of Stout Bowman & Associates, discuss why advisors need to help clients find financial purpose. Defining why they work so hard—and what they are doing it for—means helping them better understand their own history with money, and then creating a financial framework for their lives that focuses on their values.